Eric T. Tung

Eric T. Tung is the director of digital communications for GoTo Marketers, a top-rated social media strategist and consultant, and dad. He has worked with some of the leading companies in the world on digital communications and employment branding, and makes a mean smoked brisket. Eric is based in Houston, Texas, and you can find him on most channels as EricTTung.

Latest from Eric T. Tung

  • The Fourth Industrial Revolution – Data is Critical

    The Fourth Industrial Revolution – Data is Critical

    The Second Machine Age Data collection, analysis and utilisation is going to be the key to directing technological change strategies that will improve lives and increase productivity. The Second Machine Age, also called the Fourth Industrial Revolution is accelerating, fuelled by advances in artificial intelligence and information technology. It will transform nearly every occupation—from teaching
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  • Talking to Robots – The Rise of the Conversational User Interface

    Talking to Robots – The Rise of the Conversational User Interface

    How do you feel about talking to a robot when you call for assistance from your providers? Many organizations have taken the step of using a conversational user interface to direct calls, or even completely resolve issues without any human intervention. The emergence of Alexa, Siri and Cortana, are further driving businesses to investigate how
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  • Almost 25% of Small Business still to adopt Social Media

    Almost 25% of Small Business still to adopt Social Media

    Research just released by Clutch, a B2B ratings and reviews company, shows that a significant number of small- to medium-sized businesses have not yet adopted social media. In a recent survey of small businesses, almost one quarter said they currently don’t use social media for their business, while 8% don’t ever expect to use social
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  • Latest Research Confirms Social Media Causes Stress

    Latest Research Confirms Social Media Causes Stress

    Are you one of those people who are constantly checking your smartphone, scanning social media channels, checking emails and feel a bit lost if you are not connected? If you do, you are not alone. New research from the American Psychological Association shows that more than four out of five adults in the US constantly
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  • The Digital Revolution – an Imperative for Business

    The Digital Revolution – an Imperative for Business

    Business must invest or fall behind Samsung has just released a new report which shows that businesses need to make investments to ensure that they are ready for the next wave in the digital revolution. The report reveals that by 2020 companies which have not opened their borders to competitors, innovators and a new generation
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  • How Recruitment Marketing Affects Your Bottom Line

    How Recruitment Marketing Affects Your Bottom Line

    Imagine that your organization has 100 salespeople making $100,000, at an average annual turnover of 25 percent. Studies show that recruiting costs for top-level performers can be 125 percent of annual salary, from recruiting costs to benefits, training and downtime. You can quickly see that your 25 percent of turnover is costing $3.125 million annually.
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