Lauren Wiseman is a marketing specialist, business writer, and entrepreneur, currently based in Melbourne. She helps clients grow their personal and professional brands in a fast-changing and demanding market environment. Covering finance, technology, and digital marketing topics, Lauren strongly believes in a holistic approach to business. Lauren is one of the authors behind Bizzmark Blog and a regular contributor to several renowned business blogs.
Latest from Lauren Wiseman
In the competitive world of SaaS, it is imperative for growth-oriented brands to focus on customer success rather than funneling resources towards sales or paid marketing campaigns. While it is true that you should utilize every tool at your disposal, and that you should integrate advanced solutions like DevOps in order to take software development