Terry Brown

Terry is an experienced product management and marketing professional having worked for technology based companies for over 30 years, in different industries including; Telecoms, IT Service Management (ITSM), Managed Service Providers (MSP), Enterprise Security, Business Intelligence (BI) and Healthcare. He has extensive experience defining and driving marketing strategy to align and support the sales process. He is also a fan of craft beer and Lotus cars.

Latest from Terry Brown

  • How Your Role as a Marketer Will Evolve in the Coming Years

    How Your Role as a Marketer Will Evolve in the Coming Years

    In the years before the internet exploded first into our homes, and then into our pockets, marketing was a very different beast than what it is today. Print advertising, traditional media direct mail and good old word-of-mouth amongst real (i.e. not “Facebook”) friends and family were pretty much the only options marketers had for spreading
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  • 5 Great Chaos Engineering Blogs to Help You Create Chaos

    5 Great Chaos Engineering Blogs to Help You Create Chaos

    Developed by the software engineers at Netflix, chaos engineering is the increasingly popular distributed software system testing methodology, designed to unearth failures before they become outages. How is this achieved? By deliberately – yet carefully – injecting failures into software systems in production to test how they perform under stress. In short, chaos engineers break
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  • Chaos Engineering: Building a Business Case for Chaos

    Chaos Engineering: Building a Business Case for Chaos

    Resilience. Today’s distributed software systems need more of it. Unstable applications and fragile architectures lead to outages – and outages cost companies big bucks. As John Allspaw, Co-Founder of Adaptive Capacity Labs, puts it: “‘Resilience’ is the story of the outage that DIDN’T happen.” Chaos engineering, which involves conducting thoughtfully-planned failure injection experiments to teach
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  • How AI Is Changing the Cybersecurity Landscape

    How AI Is Changing the Cybersecurity Landscape

    Artificial intelligence (AI) is proving to be one of the most influential and game-changing technology advancements in the business world. As more and more enterprises go digital, companies all over the globe are constantly engineering new ways to implement AI-based functions into practically every platform and software tool at their disposal. As a natural consequence,
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  • 3 Biggest Challenges for Data Integration

    3 Biggest Challenges for Data Integration

    Developing a big data strategy is a far from simple task – but it’s one that needs to be completed sooner rather than later if you want to remain competitive in the coming years. Over time, companies have collected and compiled a huge volume of data. From the very first moment they started recording transactional
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  • IT Chronicles Top 12 Blogs of 2018

    IT Chronicles Top 12 Blogs of 2018

    At IT Chronicles, we publish a huge amount of IT- and business-focused content for our tens of thousands of monthly readers to enjoy, learn from, and get inspired. Our blogs range from timely thought-leadership articles to business software reviews, checklists and how-to guides, and cover everything from ITSM, digital transformation, AI, cybersecurity, and much more
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  • How AI Can Supercharge Customer Service

    How AI Can Supercharge Customer Service

    What separates a regular customer from a loyal brand advocate? Great customer service, that’s what. As such, it should be no surprise that many forward-thinking companies are already experimenting with artificial intelligence (AI) technology to improve their processes and service their customers better. Primarily, AI is currently being deployed in customer service as a means
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  • Harnessing the Power of IoT to Drive Business Growth

    Harnessing the Power of IoT to Drive Business Growth

    The Internet of Things – commonly referred to as IoT – is drastically transforming the way society functions and how businesses are run. Be it manufacturing, transportation, telecoms, logistics, retail, finance or healthcare, IoT technology is on course to disrupt practically every industry, and it’s opening up new opportunities for businesses the world over. According
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