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5 Qualities of a Great CMO
In days gone by, the main role of the chief marketing officer (CMO) was to oversee and take charge of advertising, brand management, and market research. Today, however – especially since the rise of the internet and the diverse range of new technologies available to both consumers and enterprises alike – everything now revolves around
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5 Great Recruiting Tools You Need to Try
The current recruitment challenges are many and varied, and require the use of great recruiting tools to overcome. The economy is strong, unemployment is low, and it’s becoming harder than ever to attract top-quality candidates to key positions. Hiring volume is also on the increase, with 61% of recruiters expecting to hire more people in
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Maintaining the Human Element when Automating Customer Service
Good customer service is all about providing positive, polite and timely responses to customers. It’s about solving customers’ problems and taking care of their needs by delivering professional, helpful, high-quality service and assistance before, during, and after their requirements are met. Promptness, politeness, professionalism and personalization are the four core tenets of solid customer service
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3 Industries That Will Be Disrupted by Natural Language Processing
You may have heard the phrase “Natural Language Processing (NLP)” in our modern dialogue on technology. As a definition, NLP is a field of Artificial Intelligence (AI) used to understand and analyze human language. It recognizes human linguistics patterns, can interpret natural language and extract specific data points from large amounts of unstructured data. We’ve
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Time Management Tips for IT Startups
Launching a startup tends to be an overwhelming experience. Startup owners are flooded with a multitude of decisions on which their startup’s faith rests. During this phase, time management is crucial. From the seemingly trivial to those with long-lasting effects, every choice made during this critical time in a business’ lifecycle can mean the difference
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Going Digital: How to get started?
This blog was inspired by the Thriving Through Digital “lean beer” conversation held in Auckland, New Zealand on 12 September 2018. The specific topic of that conversation session was “ How to start your digital transition.” You can find more information and join the group conversation here. “A journey of a thousand miles begins with
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Your Court-Appointed Chatbot – Is Artificial Intelligence Threatening the Legal Profession?
Your Court-Appointed Chatbot – Is Artificial Intelligence Threatening the Legal Profession? In December Last year, a study by McKinsey Global Institute found that around half of all work activities conducted today have the potential to be automated. McKinsey concluded that automation technologies – including artificial intelligence (AI) and robotics – could displace up to one
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Does the IoT Bring New Business Security Risks to Your Office?
Bringing Internet of Things (IoT) devices into your workplace can unleash whole new swathes of benefits and opportunities, including increased productivity, efficiency, energy savings, better communications, happier workers, and a lot more besides. But smart devices also present new business security risks as they become the targets of malicious programs and cyberattacks. In today’s world,
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