-
How Many Skills to List on Your Resume?
Maybe you’ve just graduated. Maybe it’s time for a career change. Maybe a position at an exciting and forward-thinking company has just been posted on LinkedIn. Maybe you’re looking for a higher salary. Either way, it’s time to dig out your resume and get ready to start crafting your application. And so here comes the
Read More… -
What Is a 360 Degree View of the Customer and What Should You Do with It?
Companies of all stripes have been talking about the “360 degree view of the customer” for several years. But what does the 360 degree view really mean, and why is it so important for businesses to achieve it? Well, as you will no doubt remember from your math lessons at school, a perfect circle is
Read More… -
Customer Experience Vs. Customer Service – Proactive Vs. Reactive
Customer experience (CX) is becoming the number one business differentiator and driver of growth. It is the battleground upon which customers are won and lost. Research suggests that by 2020, CX will even overtake price and product as the main reason why consumers choose one company over another. In fact, 81% of customers are already
Read More… -
Systems Thinking: The Vocabulary, Tools and Theory
What’s the best way to solve a business problem? Breaking it down into bite-sized chunks, or taking the 40,000-foot view of the situation? The former is what we might consider to be the traditional problem-solving approach – separating a problem into smaller components and analyzing the parts individually. However, more often than not – especially
Read More… -
Data Science Vs. Machine Learning – The Differences and Overlaps
As big data starts to mean big business opportunities for companies around the globe, the demand for professionals who can sift through the goldmines of data is growing in kind. According to a January report from Indeed, postings for data science jobs grew 31% year-over-year in December 2018 – and show a massive increase of
Read More… -
What Are the Core Characteristics of Big Data?
What Are the Core Characteristics of Big Data? It’s been an industry buzzword for well over a decade, is described as the new gold rush for businesses, and has even entered the mainstream public lexicon – but what is big data? Well, the short answer is that it’s simply lots of data. Lots and lots
Read More… -
What Is Customer Experience, and Why Is Good CX So Important for Good Business?
Focus effectively on customer experience (CX) and your business will witness significant performance improvements across the top- and bottom-line. This is the key takeaway from a recent study by Forrester Consulting, which established that experience-led businesses have 1.6x higher brand awareness, 1.9x higher order values, 1.6x higher customer satisfaction rates, 1.7x higher customer retention rates,
Read More… -
What Is Data Analytics?
The business world is becoming increasingly data-driven, and, as time goes on, that world is only going to be swamped with even more data as it pours in from a multitude of sources. Most organizations today realize that if they capture and store all of this data, they can apply data analytics to gain significant
Read More…